Use the Power of Facebook and Instagram Ads to Grow Your Business

At Vispan, our Facebook ad services provide an all-in-one solution to advertising on Facebook.
As a part of our services, your company will receive (each month) the following deliverables:

• Up to 4 unique ads
• Up to 2 advertising campaigns
• Up to 4 targeting and copy tweaks
• Up to 1 personal consultation

In addition, your Facebook ad management services come with:

• Dedicated social media specialist
• Custom Facebook advertising strategy
• Mobile-friendly Facebook ads
• Demographic targeting
• Facebook Advertising account setup and optimization
• Facebook Pixel installation

If you like, you can also sign-up for social media ad commenting monitoring.

Facebook ads operate on a bidding system, which means the person who bids the highest will have their ads shown first. Cost per click usually ranges between $0.10 and $5.00 depending on the targeting, industry, product, or service being advertised. While Facebook has ad solutions for local stores and global corporations, AdvertiseMint recommends spending at least $100 a day to be able to get the most from the system.

Google has been the digital advertising leader for the past decade. Individuals looking for a solution often “Google” their problem, which gives advertisers the ability to display ads towards these users. This is a fantastic method of advertising because users have “intent”; however, the downside to this approach is that you have to wait until a person has the problem and completes a search before your ad will be displayed. Facebook advertising allows you to target your ideal customers based on their interests and behaviors, even before they have a need for your product or service.

Advertising on Facebook, as well as investing in Facebook advertising services, offers several benefits:

• Access the largest (and one of the most active) social media networks
• Get competitive cost-per-click (CPC) rates that average around $0.97
• Create hyper-targeted ads to reach your target audience
• Use remarketing ads to re-connect with website visitors
• Reach 1000 people in your target audience for an average cost of $7.19
• Direct valuable traffic from social media to your website

When you use Facebook ad management services, you also get these advantages:

• Expert advice from qualified social media experts (and a Facebook Marketing Partner)
• Competitive strategies based on years of experience
• Create hyper-targeted ads to reach your target audience
• Use remarketing ads to re-connect with website visitors
• Insightful competitor knowledge to enhance your campaign
• Actionable reporting to inform your team and improve your strategy

As your Facebook ad services provider, WebFX provides strategic solutions to deliver effective messaging to users who will be the most receptive to it — potential customers in your audience! We’ll work with you to define your audiences and find the best strategy to reach those people.
With us, your business will achieve its most ambitious goals for social media.

Vispan will work with you to find the best type of ad format for your Facebook advertising campaign based on your resources and goals. We use all the available ad formats with our Facebook ad services.
Advertising elements that apply to any type of ad campaign include: copy, tone, call-to-actions, and media. These elements set the foundation for different formats, so it’s important to have strong elements here to maximize ad formats in your campaign.

Ad formats include:

Single Image Ads:
Include a link to your site with a single image, headline, copy, link description and call-to-action

Photos:
Include a photo and copy

Videos:
Include a video in your ad

Carousel:
Combine multiple photos in a scrolling carousel with a call-to-action, each with its own headline and link description

Canvas:
Canvas can be used in any ad that include a destination

Catalog:
With a Facebook Catalog, promote multiple products in a Carousel or Collection format